Why is it important to build a resilient, superior future for chocolate?

Prithvi Ventures invested in California Cultured, cause they are culturing a resilient, superior future for chocolate. “We are a B2B supply chain disruptor making the world’s first slave free and rainforest friendly chocolate from plant cell culture technology”.

Why is that a probelm to consider? Chocolate is destructive, exploitative, and beginning to collapse causing prices to surge. 95% of the Ivory Coasts Rainforest has been clearcut to grow cacao. The Ivory Coast is the world’s largest producer of cacao. By 2032, a projected 2°C increase in global temperatures is expected to make 89.5% of the current cacao farmland unsuitable for cultivation. Production has dropped more than 20% in 2023. Cocoa futures have surged, witnessing a remarkable 200%+ increase since January 2023.

California Cultured has a solutiom: The Real Chocolate Company

They’re pioneering the cultivation and sale of high-value, previously challenging-to-grow commodity products in cellular agriculture. To make it more interesting, lets start with Are the nutritional values of their cocoa powder the same as traditional cocoa powder? And are the nutritional values of their chocolate the same as traditional chocolate? All their chocolate products are naturally free from lead and cadmium. Did we mention they already have a resilient product roadmap from cocoa powder to chocolate, at competitive pricing.

What is the market size for coffee products, you ask? The total addressable market of coffee is $300B globally. It is set to triple to $1T by 2034. US specialty coffee is the fastest growing segment at 11%CAGR. So the next time you buy coffee or chocolate, think twice on its origin.